SignalRouteComparison
SignalRoute vs Grade.us
Grade.us is an agency-friendly review management tool sold direct to SMBs and white-labeled by marketing agencies. Per-seat pricing makes the math work for resellers managing many clients; for a single SMB owner the entry tier is $110/mo for one seat.
See the full SignalRoute feature set, the $30/mo pricing breakdown, or read how the routing actually works before deciding.
Side by side
Feature comparison
| Feature | SignalRoute | Grade.us |
|---|---|---|
| Public, transparent pricing | Yes | Yes — public per-seat |
| Annual contract required | No — month-to-month | No — month-to-month, 10% off annual |
| Multi-platform (Google, Yelp, Facebook, etc.) | Yes | Yes |
| Full brand customization | Yes | Yes |
| QR code generation | Yes | Yes |
| Multi-location pricing | +$15/mo per extra location | Per-seat pricing |
| Time to first review request | Under 5 minutes | 1–2 hours |
| Starting price | $30/mo | $110/mo (Solo, 1 seat) |
How we're different
Why SignalRoute exists
The differences that matter when you're actually choosing.
Built for owners, not agency seats
Grade.us’s pricing math assumes you’re an agency managing many clients. We charge per location, not per seat — $30 + $15 each additional. If you’re one business owner, you’re paying for one seat at $110/mo there vs. $30/mo here.
QR-first vs. campaign-first
Grade.us is built around drip campaigns: configure decision pages, build email sequences, set up SMS credits. We give you a QR code and a link. Both work — ours is faster.
Better support trajectory
Grade.us eliminated phone support and multiple recent reviews call out slow ticket responses. We’re newer, smaller, and respond personally — but we’re honest that this is a “for now” advantage worth checking on.
No white-label complexity
If you’re not running an agency, the white-label features are noise. We don’t ship them. The product is simpler because we’re not trying to serve resellers.
From zero to live
3 steps vs. 7
What it actually takes to send your first review request.
SignalRoute
~5 min- 1Sign up — $30/mo
- 2Paste platform URLs
- 3Share your link
Grade.us
hours to weeks- 1Trial signup
- 2Create profile
- 3Configure decision page
- 4Build email drip sequence
- 5Set up SMS campaign credits
- 6Configure white-label branding
- 7Manage seats
Where Grade.us shines
- Long track record (since 2013) with stable feature set
- Strong agency / white-label tooling for resellers
- Solid SMS + email campaign features at higher tiers
Where Grade.us falls short
- Phone support eliminated — multiple Capterra reviews call out support quality decline
- “Breaks all the time causing angry clients,” per a recent Capterra review
- Mobile request links sometimes fail
- Multiple price increases in the past year
- “Rather inflexible in terms of configuration which makes it hard to white-label,” per Software Advice
In their own words
What Grade.us customers actually say
Verbatim from G2, Capterra, BBB, and Trustpilot reviews.
“Customer support has gotten worse as the years go by.”
“Breaks all the time causing angry clients.”
“Price increased multiple times in the past year.”
Honest call
Which is right for you?
No tool fits every business. Here's the honest answer.
Pick Grade.us when
Grade.us is the right fit
- You’re an agency or SEO consultant managing 10+ client locations
- You need white-label and reseller tooling
- Per-seat math works at scale ($25/seat at the Partner tier)
Pick SignalRoute when
SignalRoute is the right fit
- You’re a single business owner — not an agency
- You want a QR code and a link, not a campaign-builder
- You don’t need white-label or multi-tenant accounts
Pricing
Grade.us: $110–$2,500/mo (per-seat tiers, public)
Solo $110/mo (1 seat). Professional $180/mo (3 seats at $60 each). Agency $400/mo (10 seats at $40 each, 200 SMS campaigns included). Partner $2,500/mo (100 seats at $25 each). 14-day free trial, no card required. 10% annual discount. White Label Premium $440/yr add-on.
SignalRoute
$30/mo
First location · $15/mo each additional · 7-day free trial · no contract
Bottom line
When SignalRoute is the right choice
Grade.us pioneered review funnels and is a solid agency tool. For a single SMB owner who just wants the link working today, SignalRoute is faster to set up and a third of the price.
FAQ
SignalRoute vs Grade.us
Is SignalRoute a real alternative to Grade.us?
For most small and mid-sized businesses, yes. SignalRoute focuses specifically on review routing — making it one tap for happy customers to leave a public review, and offering a private feedback channel as an alternative for anyone who'd rather reach you directly. Grade.us agency-first review tool with per-seat pricing, which is broader, heavier, and significantly more expensive.
How does pricing compare to Grade.us?
SignalRoute is $30/mo for the first location and $15/mo per additional location, all on one bill, month-to-month. Grade.us pricing: Solo $110/mo (1 seat). Professional $180/mo (3 seats at $60 each). Agency $400/mo (10 seats at $40 each, 200 SMS campaigns included). Partner $2,500/mo (100 seats at $25 each). 14-day free trial, no card required. 10% annual discount. White Label Premium $440/yr add-on.
What does Grade.us do better?
Long track record (since 2013) with stable feature set. Strong agency / white-label tooling for resellers. Solid SMS + email campaign features at higher tiers.
When would I correctly pick Grade.us over SignalRoute?
You’re an agency or SEO consultant managing 10+ client locations. You need white-label and reseller tooling. Per-seat math works at scale ($25/seat at the Partner tier).
Is there a free trial?
Yes — SignalRoute starts with a 7-day free trial. No credit card required to start; add billing when you're ready to keep your review page live.
Does SignalRoute do review gating? Isn't that against Google's policy?
We don't do review gating. Every customer can leave a public review on Google, Yelp, Facebook, or any other platform you list — regardless of how they rated their experience. The private feedback channel is an alternative customers can choose, not a filter we apply. Nobody is blocked from posting publicly. This is the same compliance posture BrightLocal and other reputable tools take.
Try SignalRoute today
7 days free. No credit card required to start. Set up your first review page in under 5 minutes.